Credit Marketing and Consumer Protection

By (author) Terence G. Ison

ISBN13: 9781041077220

Imprint: Routledge

Publisher: Taylor & Francis Ltd

Format: Hardback

Published: 01/08/2025

Availability: Not yet available

Description
The mid-20th century saw a significant expansion in the purchase of consumer goods and in the use of credit. At the same time, several changes in the nature of consumer credit took place. Credit cards made credit more readily available for goods and services and mass production, automated selling methods and the growth of consumer credit brought advantages. But they have also provided opportunities for predatory practices and deception. Originally published in 1979, and based on surveys and interviews, this book presents a review of some of these developments, together with an evaluation of some of the techniques of control over abuses in the marketing of consumer goods. The book discusses the financing of consumer goods, the variables that might have causative significance in leading to satisfactory or unsatisfactory transactions, and the legal positions of the time in relation to consumer problems.
1.Introduction 2. The Survey 3. The Use of Credit 4. Selling Methods 5. Channels of Distribution 6. Complaints, Repairs and Guarantees 7. Payment 8. Interest 9. The Resolution of Consumer Disputes 10. Debt Claims 11. Finance Companies and the Consumer 12. Techniques of Control Over Abuses in Marketing Behaviour 13. Credit Reporting 14. Consumer Insolvency 15. Conclusions.
  • Microeconomics
  • Credit & credit institutions
  • Financial services industry
  • Postgraduate, Research & Scholarly
  • General (US: Trade)
  • Tertiary Education (US: College)
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List Price: £79.99