Financial Confidence for Digital Agencies
A framework for building the business you’ve always wanted

By (author) Paul Barnes

ISBN13: 9781788606387

Imprint: Practical Inspiration Publishing

Publisher: Practical Inspiration Publishing

Format:

Published: 28/01/2025

Availability: Not yet available

Description
Are you short-changing your digital agency with poor financial management? If you want to grow your profits, to be confident about your cashflow and ultimately to scale successfully, you need to become financially mature. And the bigger you become, the more this matters. But what does good financial management look like for your agency? You have a distinctive vision for your business, which means you need a distinctive financial plan and benchmarks to get you there. And that means making finance a core part of your business, not a support function. Stop comparing yourself to other businesses, start getting clear on what results you want and confident about how to get them. Paul Barnes has been helping creative agencies achieve this for years: discover his simple methodology and scorecard, and start your own journey to financial maturity
Introduction Part 1: The Digital Agency Growth Challenge Chapter 1: Digital agencies are different Chapter 2: Is your finance function fit for purpose? Chapter 3: Towards maturity Part 2: The MAP Model Chapter 4: Essentials Chapter 5: Enhanced Chapter 6: Extended Part 3: Welcome to Financial Maturity Chapter 7: Mapping strategy to figures Chapter 8: Financial leadership Chapter 9: What next? Appendix 1: The Financial Maturity Scorecard Appendix 2: The MAP way Appendix 3: List of useful tools and resources
  • Finance & accounting
  • Business strategy
  • General (US: Trade)
Height:216
Width:140
Spine:16
Weight:0.00
List Price: £29.99